link: Simon’s TED Talk
youtube: TED on YouTube
link: YouTube Channel
link: YM Google Slide
youtube: YM Imran Intro Video
The Good Country Movement was started by Simon Anholt, an advisor who has worked with more than fifty countries over the last twenty years, helping them to engage more productively and imaginatively with the rest of the world.
Most of the worldís problems are really just symptoms of a bigger, underlying problem: that we havenít yet worked out how to organise ourselves as a single species inhabiting a single planet. This can change.
Problems like climate change, pandemics, migration, human trafficking, terrorism and economic chaos are multiplying because of globalisation. These problems are too big and connected for any one country to fix them. We need to co-operate and collaborate much more closely if weíre going to make the world work.
But, most of the time, we donít. Why not?
Because the seven billion people who created all these problems are organised in two hundred tribes called nations. Each one is run by a government thatís totally focused on the national interest: what will make us richer, happier, safer, stronger?
Can this ever change? Yes it can. It will change when we, the people who keep those governments in power, wake them up and tell them the world has changed, and their jobs have changed with it. Foreigners arenít aliens, theyíre humans just like us, and we care about them. Countries arenít islands, unconnected to the rest of the world: theyíre all part of one system. If it fails, we all fail.
Anybody can launch a Good Country project, start a Good Country Party, teach a Good Country course, write a Good Country book, make a Good Country speech, start a Good University, a Good School, a Good Company, a Good Village or even a Good Family. So please do, and write in and tell Simon about it.
The Good Country isn’t an organisation, an NGO, a charity or a company. It’s an idea: an idea that needs to spread. Please sign up here for updates, and contact Simon directly if you have a Good Country idea of your own.